An employer towards the Z Generation | .mdd [ ](https://mdd.eu/en/) - [ Products ](/en/products/) Products Categories [ New products ](/en/new-products/) [ Outdoor ](/en/outdoor/) Outdoor [ All ](/en/outdoor/) [Outdoor seating](/en/outdoor/seating/) [Outdoor tables](/en/outdoor/tables/) [Accessories for outdoor furniture](/en/outdoor/accessories-for-outdoor-furniture/) [ Seating ](/en/seating/) Seating [ All ](/en/seating/) [Office chairs](/en/seating/office-chairs/) [Meeting chairs](/en/seating/meeting-chairs/) [High stools](/en/seating/high-stools/) [Kitchen and dining chairs](/en/seating/kitchen-chairs/) [Stackable chairs](/en/seating/stackable-chairs/) [Sofas](/en/seating/sofas/) [Armchairs](/en/seating/armchairs/) [Poufs](/en/seating/poufs/) [Lounge](/en/seating/lounge/) [Benches](/en/seating/benches/) [Footrests](/en/seating/footrests/) [Wooden seats](/en/seating/wooden-seats/) [Plastic chairs](/en/seating/plastic-chairs/) [Accessories for seating](/en/seating/accessories-for-seating/) [ Receptions ](/en/receptions/) Receptions [ All ](/en/receptions/) [Reception desks](/en/receptions/reception-desks/) [Accessories for reception desks](/en/receptions/accessories-for-reception-desks/) [ Desks ](/en/desks/) Desks [ All ](/en/desks/) [Height adjustable Desks](/en/desks/height-adjustable-desks/) [One-station desks](/en/desks/one-station-desks/) [Bench desks](/en/desks/bench-desks/) [Desks with storage](/en/desks/desks-with-storage/) [Desk systems](/en/desks/desk-systems/) [Executive desk](/en/desks/executive-desk/) [Accessories for desks](/en/desks/accessories-for-desks/) [ Storage furniture ](/en/cabinets-and-pedestals/) Storage furniture [ All ](/en/cabinets-and-pedestals/) [Pedestals](/en/cabinets-and-pedestals/pedestals/) [Cabinets](/en/cabinets-and-pedestals/cabinets/) [Storage cabinets](/en/cabinets-and-pedestals/storage-cabinets/) [Bookcases](/en/cabinets-and-pedestals/bookcases/) [Wardrobes](/en/cabinets-and-pedestals/wardrobes/) [Glass-door cabinets](/en/cabinets-and-pedestals/glass-door-cabinets/) [Executive cabinets](/en/cabinets-and-pedestals/executive-cabinets/) [Coat racks](/en/cabinets-and-pedestals/coat-racks/) [Plant pots](/en/cabinets-and-pedestals/plant-pots/) [Accessories for storage](/en/cabinets-and-pedestals/accessories-for-storage/) [ Acoustics ](/en/acoustics/) Acoustics [ All ](/en/acoustics/) [Booths](/en/acoustics/acoustic-pods/) [Freestanding screens](/en/acoustics/freestanding-screens/) [Acoustic wall and ceiling panels](/en/acoustics/wall-panels/) [Desk screens](/en/acoustics/desk-panels/) [Meeting cubicles](/en/acoustics/meeting-cubicles/) [Accessories for acoustics](/en/acoustics/accessories-for-acoustics/) [ Tables ](/en/tables/) Tables [ All ](/en/tables/) [Dining tables](/en/tables/dining-tables/) [Coffee tables](/en/tables/coffee-tables/) [Café tables](/en/tables/cafe-tables/) [High tables](/en/tables/high-tables/) [Executive tables](/en/tables/executive-tables/) [Folding tables](/en/tables/folding-tables/) [Conference tables](/en/tables/conference-tables/) [Modular tables](/en/tables/extendable-tables/) [Multimedia station](/en/tables/multimedia-station/) [Side tables](/en/tables/side-tables/) [Accessories for tables](/en/tables/accessories-for-tables/) [ Lamps ](/en/lamps/) [ Tamo ](https://mdd.eu/en/tamo/) Tamo [ All ](https://mdd.eu/en/tamo/) [ Seating ](https://mdd.eu/en/tamo/seating/) [ Wooden seats ](https://mdd.eu/en/tamo/wooden-seats/) [ Wooden desks ](https://mdd.eu/en/tamo/desks/) [ Wooden tables ](https://mdd.eu/en/tamo/tables-and-side-tables/) [ Storage ](https://mdd.eu/en/tamo/storage/) [ Lamps ](https://mdd.eu/en/tamo/lamps/) [ Accessories ](https://mdd.eu/en/tamo/accessories/) [All furniture](/en/products/) - [ Collections ](/en/collections/) Collections Collections [ All ](/en/collections/) [ Seating ](/en/collections/seating/) [ Desks ](/en/collections/desks/) [ Executive Office ](/en/collections/executive-office/) [ Outdoor ](/en/collections/outdoor/) - [ CustomerProjects ](/en/realizations/) - [ For Architects ](/en/programme-for-architects/) For Architects For Architects [ Image Bank ](/en/image-bank/) [ Order Swatches ](/en/swatches-and-sample-sets/) [ Digital Tools ](/en/digital-tools/) - [ B2B ](/en/b2b/) B2B B2B [ Linx ](https://www.mddlinx.com/?jezyk=en) [ B2B ](/en/b2b/) [ Product Feed ](/en/product-feed/) - [ About Us ](/en/about-us/) About Us About Us [ Designers ](/en/our-designers/) [ Sustainability ](/en/sustainability/) - [ Contact ](/en/contact/) [ My account ](/en/customer/login/) [ Enquiries ](https://mdd.eu/en/productenquiry/index/index/) [ Offer ](https://mdd.eu/en/offers/) ![]() $refs.search.focus())" @click.away="isSearchActive = false" class="lg:c-hidden c-flex c-h-full c-cursor-pointer c-items-center c-px-2" > [ ](/en/customer/login/) 0 && changeCartOpenState($dispatch)" class="c-h-full c-px-2"> 1 #### Product Enquiry Amount of products: 1 ![]() ![]() Paralel Quantity: i.id) : [item.id], item.quantity)"> i.id) : [item.id], item.quantity)"> i.id) : [item.id], item.quantity)"> deleteItemFromCart(item.productType === 'grouped' ? item.items.map(i => i.id) : [item.id]), message: 'Are you sure you want to remove this product from your enquiry?' })"> Delete Inc VAT Sum: [ See the product enquiry](https://mdd.eu/en/productenquiry/index/index/) 0 && changeCartOpenState($dispatch)" class="c-h-full c-px-2"> #### Quotation Amount of products: ![]() [ Go to quotation ](https://mdd.eu/en/offers/) 0 && changeCartOpenState($dispatch)" class="c-h-full c-px-2"> #### Shopping cart Amount of products: 1 ![]() Quantity: deleteItemFromCart(index), message: 'Are you sure you want to remove this product from your cart?' })"> Delete Sum: [ Proceed to cart ](https://mdd.eu/en/app/cart/) Select your region to check prices in your currency, VAT rate, and shipping costs. Austria Belgium Bulgaria Croatia Czechia Denmark Estonia Finland France Germany Greece Hungary Italy Ireland Lithuania Luxembourg Latvia Netherlands Norway Poland Portugal Romania Slovakia Slovenia Spain Sweden Switzerland United Kingdom United States Other regions Czy napewno chcesz usunąć ten produkt z zapytania? Cancel Delete ![]() ![]() deleteItemFromCart(index), message: 'Are you sure you want to remove this product from comparison?' })"> [View comparison ](/en/comparison) [ View comparison ](/comparison) deleteAllItemsFromCart(), message: 'Are you sure you want to remove all products from comparison? ' })"> Clear all [ ](https://mdd.eu/en/) › [News and Blog](https://mdd.eu/en/blog) › An employer towards the Z Generation News An employer towards the Z Generation ==================================== Nowadays, it is becoming more challenging for employers to find talented, dedicated specialists who are willing to stay with the company long-term; this fact is confirmed by research centres and recruiters. 2022.03.01 4m Views: 409 ![An employer towards the Z Generation](https://configurator.mdd.pl/storage/uploads/25831/pok-z_2.jpg) Nowadays, it is becoming more challenging for employers to find talented, dedicated specialists who are willing to stay with the company long-term; this fact is confirmed by research centres and recruiters. Therefore, employer branding is not just a company novelty anymore but lately it becomes a necessity. Talent wanted ------------- One of the first signals of the change was Accenture report 2016 that listed the experience and the best employer ranking. 60% of those surveyed pointed out the already mentioned difficulties as the biggest problem. Employer Branding 2018 report prepared by HRM Institute shows that 44% of employers find talent deficit the greatest disadvantage, 39%- difficulty in reaching candidates with the right experience and 24% points out the difficulty of finding a dedicated employee a serious problem. Those people have usually full-time employment, therefore, it is up to the firms to get to them, not the other way around. The employee market inevitably changes into t talent market. HRM Institute evaluates the situation as moderately optimistic: 18% respondents claim, that it already implements the employer branding project, 35% have prepared the strategy but need to complete and refine it. The onboarding programme (76%), Employee recommendation system (70%) and exit interviews (interviews with leaving employees, 60%) are pointed out as most frequently used when head hunting. Career tab on website (86%) and a LinkedIn profile (75%) are widely used and effective, however, from the point of modern employer branding- too restricted. “Generation Z” -------------- Lately, a group named “Generation Z” have started appearing on the labour market. It’s a group of people born after 1996 (some source recognise 2000 as the cut-off point), that have always been accompanied by technology. Managerial posts are taken by “millennials” who, according to recruiter, have already gone through one revolution; those generations will the employers be focusing on and they will be determining the speed and direction of changes. Deloitte focuses on the disappointment of the two groups in his Millennial Survey 2018 report. Perks and benefits like sport packages and “fruit Mondays” that are presented in job offers are far from unique and are not the answer to realistic expectations. Template expressions like “dynamic work place” do not bring anything. What is important to “millennials” is: salary (63%), organisational culture (52%) and employment flexibility (50%). The Z Generation places less emphasis on financial reasons (51%) and more on organisation culture (57%). Work flexibility is also important (44%) It is worth taking these priorities into consideration when planning employer branding strategy and a credible synchronization with firm realities. According to the truth ---------------------- Employers’ brand, just like every other brand is a promise. The biggest danger lies in the discrepancy between the suggested and the actual values and experiences of employees. Even if their everyday lives do not affect the external image of the company, their mental attitude do impact productivity and work satisfaction. A larger scale scandals shed a negative light on the company’s PR and cause slower growth. Four yearlong research by Ernst&Young shows the relationship between the employer’s brand and economic profit. Reliable employer branding reduces HR expenditures by 50% due to a lower cost of employee rotation, advertising and recruitment. What more, it doubles the number of CV’s received. Representatives of the Z Generation act quick and decisively. It will be difficult to keep them in the company if the employer does not provide them with flexible and varied work environment promised in the recruitment process. Work space cannot be restricted to open space and classic conference room. David Goleman believes, that the weakest side to the Z Generation is their emotional intelligence. Limiting the interpersonal relation to technology results in deficit of neurological connections responsible for relations. That is yet another reason why we need to take care of building human relationships in order to have a good team. ![panel akustyczny](https://mdd.eu/pub/media/images/blog/pracodawca-wobec-pokolenia-z-1.jpg) When designing work space I always try to gather as much information as possible about the company, its activity, strategy and direction of development. The target group is important. The character of the office mainly depends on the specificity of work and individual approach to various needs. Meeting those needs seems to be the hardest part of the whole process- Monika Gutmajer-Żmija, an MDD architect explains. People’s personalities go beyond standard division of introverts and extroverts. Classic extroverts need to constantly express themselves, always be challenged. However, there are people who like to be tested but prefer to work in silence. Quiet zone is an ideal place for an introvert, who does not need stimuli. It becomes a misunderstanding though, if employees have too much energy. ![panel akustyczny](https://mdd.eu/pub/media/images/blog/pracodawca-wobec-pokolenia-z-2.jpg) Do creating comfortable working conditions to staff involve having large office spaces with various zones? Not necessarily. Lately, chillout areas, relax zones and open canteens became more popular among clients. Many firms freshen up their old offices and transform parts of the space into previously mentioned zones. It is worth looking at the solution if the budget is tight or there is no chance for office reconstruction. Will that solve all the problems? Not all employees want to spend their time on loud games and chats. Some people need to relax and even take a nap. Quiet zone will work better for those. It is important that space meet the needs of all users. You can achieve the result by solutions available on the market, like modesty panels, quiet or creative rooms and [acoustic booths](https://mdd.eu/en/acoustics/acoustic-pods/). ![panel akustyczny](https://mdd.eu/pub/media/images/blog/pracodawca-wobec-pokolenia-z-3.jpg) ![panel akustyczny](https://mdd.eu/pub/media/images/blog/pracodawca-wobec-pokolenia-z-4.jpg) Realising the needs of employees is a key in searching for the perfect solution. It is a job of a leader to balance the needs of introverts and extroverts, to create a sense of cooperation and belonging. The effect is achieved by properly shaping individual spaces. ![.mdd](https://configurator.mdd.pl/storage/uploads/33911/conversions/PKCxEBEn5Ld84VZmneniuOcaXKUxBQOqhDI137NH-w_200_h_200.jpg) ### Author .mdd .mdd is an innovative and versatile partner supporting the growth of your business. [ Bris in the words of the designer - Alejandro Valdés ](https://mdd.eu/en/blog/bris-in-the-words-of-the-designer-alejandro-valdes) [ Modular sofas in the office: maximizing potential in modern space design ](https://mdd.eu/en/blog/modular-sofas-in-the-office-maximizing-potential-in-modern-s) Sign up for our newsletter I consent to the processing of my personal data for marketing purposes. I have read and accept the Privacy Policy. ![Newsletter](https://mdd.eu/dashboard-v1-assets/assets/newsletter-CPJUyr3h.webp) It looks like you're browsing from the United Kingdom You're currently viewing prices in EUR €. Would you like to wait to GBP ₤ for accurate pricing and shipping options? ✕ switch to GBP ₤continue in EUR € Contact [ +48 693 003 016 ](tel:+48693003016) [ shop@mdd.eu ](mailto:shop@mdd.eu) Follow us on [ ](https://www.facebook.com/mddofficefurniture) [ ](https://www.instagram.com/mdd_furniture/) [ ](https://www.linkedin.com/company/mdd/) [ ](https://www.pinterest.com/mddoffice/) Products [ Products ](/en/products/) [ Seating ](/en/seating/) [ Reception desks ](/en/receptions/reception-desks/) [ Desks ](/en/desks/) [ Height adjustable Desks ](/en/desks/height-adjustable-desks/) [ Tables ](/en/tables/) [ Booths ](/en/acoustics/acoustic-pods/) [ Storage furniture ](/en/cabinets-and-pedestals/) Tools and Support [ Proper furniture care ](/en/proper-furniture-care/) [ Linx ](https://www.mddlinx.com/?jezyk=EN) [ Price list ](https://pricelist.mdd.pl/pricelist/en/) [ Pcon Planner ](/en/pcon-planner/) [ Digital tools ](/en/digital-tools/) [ Image Bank ](/en/image-bank/) [ FAQ ](/en/faq/) [ Order swatches ](/en/swatches-and-sample-sets/) [ Submit claim ](/en/report-a-complaint/?lang=EN) About .mdd [ News and blog ](/en/blog/) [ Sustainability ](/en/sustainability/) [ Press ](/en/infoandpress/) [ Designers ](/en/our-designers/) [ About us ](/en/about-us/) [ Contact ](/en/contact/) Legal Information [ Terms of use ](/en/terms-of-use/) [ Cookies policy ](/en/cookies-policy/) [ Privacy policy ](/en/general-privacy-policy/) European Union © .mdd 2026 Change region Select your language [Polish](https://mdd.pl/) [English](https://mdd.eu/en/) [German](https://mdd.eu/de/) [French](https://mdd.eu/fr/) [Italian](https://mdd.eu/it/) [Spanish](https://mdd.eu/es/) - Consent - Adjust - About cookies This website uses cookies We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners, who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. Essential Essential cookies contribute to the usability of the website by enabling basic functions such as site navigation and access to secure areas of the website. Without those cookies, the website cannot function properly. Statistic Statistic cookies help the website owner understand how users behave on the website, collecting and reporting anonymous information. Google 3 [Learn more about this provider](https://policies.google.com/privacy)\_gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Expiry: 1 day Type: HTTP \_ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Expiry: 399 days Type: HTTP \_ga\_# Used by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit. Expiry: 399 days Type: HTTP Marketing Marketing cookies are used to track users on the website. The aim is to display advertisements that are relevant and interesting for individual users and thus more valuable to third-party publishers and advertisers. [Learn more about Google's Privacy Policy.](https://business.safety.google/privacy/) Google 1 [Learn more about this provider](https://pl-pl.facebook.com/privacy/policy/?entry_point=facebook_page_footer)\_gcl\_au Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. Expiry: 3 months Type: HTTP Facebook 1 \_fbp Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Expiry: 399 days Type: HTTP Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies, we need your permission. This means that cookies, which are categorized as necessary, are processed based on GDPR Art. 6 (1) (f). All other cookies, meaning those from the categories preferences and marketing, are processed based on GDPR Art. 6 (1) (a) GDPR. This site uses different types of cookies. Some cookies are placed by third-party services that appear on our pages. You can at any time change or withdraw your consent from the Cookie Declaration on our website. Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy. Please state your consent ID and the date when you contact us regarding your consent. Reject Consent Accept all Accept checked